Marketing & Sales
SoftBank SMB product inquiry agent
SoftBank uses a Sierra agent to answer SMB product, pricing, and contract questions on its corporate website.
Author: Sierra
What was done
SoftBank Corp.'s Customer Growth Division built a Sierra conversational agent for small and midsize business customers visiting its corporate website. The agent answers routine questions about products, services, pricing, and contracts, then directs unresolved or individualized inquiries to a form for sales follow-up. Sierra reports the self-resolution rate rose from about 50% at launch to 70%, with the agent handling roughly 100 inquiries per day.
Stack
Sierra
Conversational AI
Website Support