Customer Service
ActiveCampaign Ace CX automation agent
ActiveCampaign uses Forethought's Ace agent to deflect routine support and automate backend customer-service workflows.
Author: Forethought
What was done
ActiveCampaign replaced a decision-tree support bot with Forethought Solve and named the customer-facing agent Ace. The agent answers high-volume help-center questions, while Assist supports human agents in Zendesk and Autoflows takes action in systems such as CRMs and help desks instead of only routing tickets. Forethought reports that ActiveCampaign deflects more than 60% of chat tickets and now has a dedicated internal team managing AI workflows across the customer organization.
Stack
Forethought Solve
Forethought Assist
Forethought Autoflows
Zendesk
Slack